THE VOICE of the CUSTOMER
Gain insights into your customers mind
The Garter Group states 89% of companies expect to compete mainly on customer experience (CX) today. That means your differentiation could be as simple as understanding what your customers expectations of you are today and into the future based on the business value they have received.
Discover what changes you could implement to become a more relevant and customer centric business. The Voice of the Customer Program helps you see, hear and feel what your external customers think about the business value they receive from you.
If you are interested in getting your unfair share of the market, then the Voice of The Customer program we provide on your behalf is a compelling resource with results that demonstrate strengths and weaknesses a business didn’t know they had in the eyes of their buyer.
Like anything, if you don’t know where your weaknesses are as a company or as an individual, then there can be no improvement. And improving your results comes down to the questions you ask and the answers you give.
What will be gained by undertaking an External Voice of The Customer Exercise?
- Improved messaging
- Stronger Value Proposition
- Compelling Sales Questions
- Ongoing relationships
- An unbiased third party interaction
- Behavioural changes necessary from staff
What will be gained by undertaking an Internal Voice of The Customer Program?
This i4 Self-Assessment is a great place to start. Completing this 20-minute questionnaire will give you, as an individual, aspiring leader, business owner or sales professional a strong awareness of how you are tracking when it comes to Performance, Collaboration, Innovation and Agility.
When will I see my results?
Once you submit your answers, your i4 Report will be automatically generated and available for you to view in your personal dashboard, digitally or as a downloadable PDF.
Understanding your results:
As part of this process, you will also gain access to the ‘Self-Paced Virtual Debrief Course’ a series of video lessons that will assist you in interpreting the results of your i4 Report and guide you in creating a plan of action for further development.
Follow up with a coaching session:
When buying this assessment you may wish to purchase a virtual coaching session with one of our expert i4 coaches to explore your results in more detail.